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Rolling out New Google Algorithm Update to Improve the Diversity of Domains in SERPs

There's a New Google Algorithm Changes for to have a significant impact on search ranking results ( on SERPs) recently updated this week. To bring and confirm the New Google update is to carrying the queries with results including more than one domains in SERPs that mean to allow more domains to apear in search results.For example if you are experiencing an unbelievable improving traffic stats for last two days then it might be possible it's all due to New Google Algorithm updates.Google's Matt Cut have announced the current feature some like as..

Just fyi, we rolled out a small algo change this week that improves the diversity of search results in terms of different domains returned.

The New Google updates means to improve the diversity of domains in search results. you might ever noticed or it commonly noticed by public that when you do some search in some cases Google's search results are dominated by pages that belong to a single domain.

New Google Update Impacts for Panda Infected Sites and New Comers.The current news especially good for those who have a previous Google Panda Infection for their sites.Now they have a delicious supremacy in case experiencing a huge improvement while getting more 50% search organic traffic from Google search results for the last two days.
Improve Diversity of Domains in SERPs
The new or existing small to medium are also have good New Google Update impact that will play a key role to focus the user's maximum attention for pages that come from the same domain so it will incredibly improve the diversity domains in search results 

Globally Rolling out Enhanced SiteLinks Enhance your Google Adwords Ad Campaigns with Sitelinks

Google has already announced in February 2012 to enhance your ad sitelinks on desktop search ads in all to create more options for user and more clicks for advertisers.From initial testing Google says that enhancing your ads with sitelinks could have 30% higher average clickthrough rate than having 2-lines or 3-lines ads, and for it Google continuesly working hard to make them even more effective and useful.Now Google announced for new ad sitelinks as to Globally Rolling out Enhanced SiteLinks.

Over the last several months, we’ve continued to improve the ad systems for creating enhanced sitelinks and determining when they’re most useful. Now, we’ve begun to roll them out in all countries where AdWords is available.
Sem PPC campaigns
 Enhance your Google Adwords Ad Campaigns with Sitelinks Process.
This will allow advertisers to in order to create Google Adwords ad campaigns further more enhancing their ads with sitelinks feature, they can create their ads with up to ten sitelinks. In Ad Extension tab you can activate the current feature by checking a box that mentioned as "Sitelinks: Extend my ads with links to sections of my site."  in Ad settings.

Google Adwords Ad campaigns

Prepared Sitelink ads can only show above top organic search results not in side bar.follow  following three steps to create your ads with sitelinks.

  • As sitelinks ads shows only the top of organic search results instead of side bar there advertiser's struggle to reach the top ad position they can try to increase their Quality Score, increase their max bid to improve their CPC bid or in case of both.
  • you can include 6 to 10 sitelinks but for each with a URL of your Landing Page
  • In your Google Adword Account having multiple active ads with the same landing page URLs as your sitelinks. One ad to match each unique sitelink is the bare minimum.



SEMPO Google's recent Algorithms Changes An in increase in Significant Impact of Mobile Internet on Search market

Google's recent algorithm changes significantly impact more than 90% search marketers and about for the amount they said the rise in mobile internet and local search also have significant impact on them.

  According to a recent report SEMPO State of search marketing report of 2012 that was recently uploaded this week a survey had held from March 12 to May 15,2012 to conduct the percentage significantly impacted search marketing data, nearly 900 search marketers react to this year's survey.Survey consist of 36 countries represented by survey takers and about 64% are from US.

% of Impacted Search Marketers.
  According to the survey report 87% survey reactors clarifies the two main features are

1.Google's recent algorithm changes
2.Tremendous increase in use of mobile internet and local search.  


Google's Algorithm changes
 The two main features plays a key role to significantly impact search marketers. In case Google algorithms changes including Google PANDA , The Google's Promise for taking an action against the sites having shallow or low quality contents and later on announcing to search for highly quality sites, that requires highly understandable tuning of their algorithms to highly improve their search results.

Similarly after the release of Panda, Google Penguin that was especially released to catch the web spamers and according to Google, "Penguin will impact 3% of search queries.But Now Google have already warned web publishers for further penguin update Jolts to come soon.
The following graphical report is concerning for the gradually drop down of impacted searches as
92 percent significant search impacts are due to the increase in mobile web market, 87 percent local searches, 85 are Google's Algorithm changes.

search marketers

     

Facebook Will Now Do a Pretty Search to Answer the Questions

ZukerBerg the owner of facebook said that Facebook will now eventually do a pretty search by saying that in an interview at TechCrunch Dirupt
"We are doing 1 billion search queries a day and we are not even trying for this.Facebook is pretty uniquely positioned to answer the questions that people have.At some point we'll do it and we have team working on it.Search engines are really evolving a set of answers that I have a specific question.Answer this question for me.

An Ultimate Guide SEO's make their Sites Penguin Safe

Now a days the fully frustrated and frequently asked question by many is about Google Penguin's link warnings for unnatural, spammy links or any other type of violated links pointed to a specific site from to many low quality sites or from bad link schemes.Earlier this year Google send warnings to many publishers about their "Artificial or unnatural" links so in front of all these issues people are badly puzzled to take any decision for their back link strategies, Some of them decide to getting rid them from their webmaster link lists, all this much afflicts people and force them to think about that "What types of links should point to their sites"
  But here the more thinkable matter is by taking a radical action only means one does not have expertise to do penguin's savvy inventory their site and is not a hope action to demolish these types of links.Do some attention on following steps to understand more for your site's protection against Google's afflicted link warnings...

1.Monitor, Analyze to Assess the latest Damages.
  • Simply you ever need to look at significant drops across multiple keywords through out different graphical analytics like rank tracker.
  • Recently updated systems and methods to analyze  user's web history, search results, graphical display of searches ( Google personalization)
 2. Strictly Optimize your Webpages Penguin Proof.
  • Limits keywords density under Penguin's preferences by avoiding the over use of your keyword.
  • Before bringing something new to your page first set your highly ranked competitor's SEO life as a parameter. 
3.Eradicate all duplicate contents from your page.
  • Needs to analyze your all site titles and descriptions for holding a different keywords for uniqueness.
  • Wise use of robot.txt to block all your duplicate pages.

4.Make a Penguin safe internal linking structure.
  • Internal linking structure should look natural to both search engine and visitors.
  • Avoid from stuffing your internal link anchors with rich keywords.
5.Create/Update your xml Site Map.
  • After doing any change for your page (Site design, Site structure or removal of contents) always make your XML Site map updated.
6.Sort off all Penguin Penalty Backlinks
  • Do a quick back link audit to analyze back links from a single domain that could be unfurl a flag
  • Links from same IP adress. 
7.Spoor the links from Low quality content domains
  • Links from low quality content domains also causes Penguin Link Warning.
  • Link quality links pointed to a domain may be a bad neighbor.
8.Keep Anchor Text naturally Optimized.
  • Penguin says there could be a direct penalty message  for over riding the Anchor Text ratio from 60 to 65% in case using Key words.
  • Use Anchor Text term including your Brand name + keywords less than 60%.
  • Also include the anchor text based on general words like  click here.
9.Internal linking Anchor decrease the negative impact for your page.
  • Effective use of Anchor Text in internal linking using your most common keywords but with different ratio can decrease your the negative impact for your page especially in front of Google Penguin Penalty.
  • It is better to remove the site wide links using the violated Anchor Text. 
10.Trending Backlink Evaluations for your Link Profiles.
  • It is good to have both Dofollow and Nofollow links from all rankings 0 to 10.
  • Creates Back links from different platforms Blogs sites,News sites, Q&A sites.
  • Links from different content sharing sites like YouTube, metacafe, Flicker.
  • Bookmark your pages on social book marking sites.
5 Essential Steps To Build Progressive Social Community for your Website's success

Facebook New Facebook PPC Analysis Reporting Tool

Last week a recent announcement has been held by SEMrush for the new release of Facebook ads PPC analysis reporting tool that have a description of more comprehensively working than other facebook marketing tools who are only able to provide the details of Facebook likes and shares.The main features for the wise use of new tool is competitive analysis on running Facebook ads by Domain, Keywords or using top ads on facebook.

While using Domains to search the ads gives you an opportunity to measured your current competitor strength by demonstrating you the impression over the time through a nice line graph that describes the current ads impression and trend over time.The tool also offers to create your ads as your own Landing Page.In terms of local research Geo-targeting for your ads shown in pie graph to create a focusing on impression for advertiser into different markets through other advertisers can understand the clear cut idea about current ad creator.

In case of your unawareness about your current competitors that who are they, New Facebook Ads Tool provides an easy method the use related keywords, searching ads by keywords tool displayed a list of ads containing that keyword.

For example if you search for jewlry tool will display the ads for adverting jewlry products.More on misspelling provides a lot of other misspelled ads that could be an interesting data may also be a limition data of a tool to exact match on ads your keyword.So the tool can be considered a power full platform especially when you wants to promote your white papers on Facebook.

See also:   How to Analyze Competitor's PPC Campaigns Strengths and Weaknesses

An other feature to find out and the trendy focus for Facebook ads is the use of top Facebook ads to search ads by impression for a limited time either daily, weekly, monthly and also including local searches (geo graphical location or specific country).


 Here the problem is there is nothing found any way to download your ads search reports for further action like sharing or extraction of search data.But the Newly released tool work for you to set your PPC campaigns by giving more analytic data for further SEO, SEM and PPC strategies

Related:

SEM Search Engine Marketing PPC CPC Campaigns and Mangement Google Adwords

Amazon Interacts Bing Bing a default Search Engine for Amazon's new Tablet Kindle Fire HD

User's Search ExperienceBing Bing's new attempt to engage more it's user's (SEOs, Marketers and other internet surfers) search experience by doing an aggressive positioning struggle to get people to try Bing. Amazon interacts Bing by making it a default search engine for new Kindle fire HD.On 6 September Amazon CEO Jeff Bezos making an announcement to unveil the Amazon's latest series of Kindle Fire by boasting Bing as it's primary search engine.

   Now Bing will be the default engine for silk browser on new kindle. However kindle makes it's users able  to choose a different browser.As all previous kindle tablets boasted Google as having their primary search engine but also evolving other browsers including Google chrome that work at the choice of kindle owners that they can change their default browser.  A more interesting feature is all previous kindles operate customize version of Android, GMOS Google's mobile operating system but the latest Kindle Fire an Android power device not using Google's services.Amazon provides Bing a chance to win a new user as people can navigate to Google.com for search on their own choice but as Bing works as a default browser for Kindle Fire HD so the company helps in improving Bing user's search experience.
See also SEM SEO Advertising Techniques an Ultimate Way to Drive Targeted traffic to your site
   Bing also adopts other more attempting struggles in order to improve it's user's search experience nearly through out all types of search platforms most notably Bing's working on windows 8 to add unique search experience for windows 8 devices.Actually Bing is seriously committed to bring a brand base awareness to messes in case of encouraging people to try out Bing instead of Google.So Bing thinks about more inclusion to trendy search opportunities like new kindle tablet and windows 8 for public.